New app will let users swim with the sockeye

A new game will allow users to follow the sockeye Salmon from their home at dams River to the Pacific Ocean and home again.

  • Nov. 7, 2012 2:00 p.m.

Every four years people from across the country and around the world visit Roderick Haig Brown Park to witness one of nature’s greatest stories – the return of the Adams River sockeye salmon.

The Adams River Nature Society (ARNS) is working on a project to create an “app” that brings the experience of the sockeye salmon run into the palm of your hand: a tablet game with enriched and interactive content that tells the sockeye story.

The app will allow users to virtually adopt a salmon and take care of it from egg to adult, through stages of its perilous journey from the Adams River to the Pacific Ocean and home again, using mobile smart phones, tablets and classroom smartboards.

The next big salmon run is in 2014. To develop, deploy, test and market the Adopt-A-Salmon App, the project is seeking funding. Last week, ARNS received a $4,000 grant for the project from the Shuswap Community Foundation.

The project has been taken on by Toronto’s  Small Change organization and gifts to the fund will be used to design and develop the app, and pay programmers and graphic artists for their work.

Funds raised from the app itself will be directed toward the society’s ultimate goal of acquiring the property located next to Roderick Haig-Brown Provincial Park in order to protect sockeye salmon and other species of fish and enhance fish habitat.

To view the project outline, visit


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