An automated donation stand for the Salvation Army is seen on the way out of a grocery store in Montreal, on Monday, December 21, 2020. THE CANADIAN PRESS/Paul Chiasson

An automated donation stand for the Salvation Army is seen on the way out of a grocery store in Montreal, on Monday, December 21, 2020. THE CANADIAN PRESS/Paul Chiasson

‘We have to act now’: Salvation Army still $11M short of Christmas fundraising goal

Charity said that the need for services has doubled in some areas

With just a few days left until the big day, the Salvation Army still needs $11 million to reach its goal this Christmas.

In a news release issued Monday (Dec. 21), the charity said it was only about 50 per cent to its Christmas Kettle Campaign goal of $23 million in a year that has been particularly difficult for many.

“This has been a year like no other as our nation has struggled through one of the most difficult and painful times in memory,” said Lt-Colonel John P. Murray, spokesperson for the Salvation Army in Canada. “Thousands of families are seeking support this Christmas—many for the first time due to the economic downturn. The needs are urgent, and we have to act now.”

The charity said that the need for services has doubled in some areas, while requests for support have risen by up to five times in others.

Due to concerns over in-person contact during the pandemic, the Salvation Army is asking people to consider donating online at www.salvationarmy.ca or by phone at 1-800-725-2769.

VIDEO: Tech offers hope as Salvation Army sees need skyrocket across B.C.


@katslepian

katya.slepian@bpdigital.ca

Like us on Facebook and follow us on Twitter.

Want to support local journalism during the pandemic? Make a donation here.

CoronavirusSalvation Army

Just Posted

A key in the lock of a door. (File photo)
Sicamous residents say lack of long-term rentals detrimental to town

A couple who have lived in Sicamous for 27 years and want to stay might have to leave

Fruit farmers in the Okanagan and Creston valleys are in desperate need of cherry harvesters amid COVID-19 work shortages. (Photo: Unsplash/Abigail Miller)
‘Desperate’ need for workers at Okanagan cherry farms

Fruit farmers are worried they’ll have to abandon crops due to COVID-19 work shortages

Brodie Stuart and her mom, Mikel Stuart, gather for the celebration at Parkview Elementary on June 18, 2021. (Zachary Roman - Eagle Valley News)
Three Shuswap parents honoured for combined 34 years of volunteering

Parkview Elementary parent advisory council members surprised by appreciative flash mob

Centennial Field in Blind Bay will be the site of Market by the Bay on Thursday nights starting June 24, 2021. (Columbia Shuswap Regional District photo)
Forty vendors expected for new Market by the Bay in the South Shuswap

Market starting June 24 to be situated at Centennial Field in Blind Bay

A GoFundMe campaign has been launched to collect donations ahead of Kristy Handel’s 33-kilometre run for Chelaine McInroy (pictured) to cover costs for a new prosthetic leg after her June 12, 2021, surgery. (GoFundMe)
Salmon Arm woman runs to raise funds for friend’s new prosthetic leg

33-kilometre Run for Chelaine to help athlete cover medical costs from latest surgery

A small pod of Pacific white-sided dolphins pass by close to shore in Campbell River June 16, 2021. Still capture from video courtesy of Kimberly Hart
VIDEO: Dolphin sunset captured from Vancouver Island shore

Spectacular setting for view of travelling pod of Pacific white-sided dolphins

Rita Coolidge played the main stage at Vancouver Island Musicfest in 2017. (Black Press file photo)
This year’s Vancouver Island MusicFest to virtually showcase beauty of Comox Valley

Returning July 9 through 11 with more than 25 hours of music performances

British Columbia’s premier says he’s received a second dose of the Oxford-AstraZeneca COVID-19 vaccine. (Twitter/John Horgan)
B.C. premier gets 2nd dose of AstraZeneca COVID-19 vaccine

John Horgan shared a photo of himself on social media Friday afternoon holding a completed vaccination card

A lotto Max ticket is shown in Toronto on Monday Feb. 26, 2018.THE CANADIAN PRESS
No winning ticket sold for Friday’s $70 million Lotto Max jackpot

The huge jackpot has remained unclaimed for several weeks now

Earls On Top at 211 Bernard Avenue in Kelowna. (Google Maps photo)
Downtown Kelowna’s Earls ordered closed after COVID-19 transmission

Earls on Top on Bernard Avenue will be closed from June 18 to June 27

A motorycle crash has been reported on Westside Road. (Google Maps)
UPDATE: Westside Road reopened following motorcycle crash near Vernon

AIM Roads advises drivers to expect delays due to congestion

(File photo)
Penticton not holding Canada Day activities out of respect for Indigenous people

Cities across B.C. are cancelling the holiday after an increased spotlight on Canada’s dark history

Dereck Donald Sears. (Contributed/Crimestoppers)
Murder charge laid in relation to suspicious Kelowna death

Dereck Donald Sears is charged with second-degree murder in the death of Darren Middleton

Most Read